This article is for you if you have an existing online course that is not selling or you are considering launching an online course or membership program.
It has become tougher to sell more complex courses without offering some form of live engagement such as workshops and Question and Answer sessions (Office Hours).
I am a member of Dave Dee’s Inner Sanctum Masterclass. He recently said that he no longer sells courses, so I asked him about that in the live Q&A meeting.
Here is what Dave Dee advised doing instead:
- Drip out one module a week by email on Mondays.
- Have a live Q&A session on Thursday or Friday for people to engage with you.
- Sell the ongoing modules and Q & A sessions as a membership. ($20 – $99 per month).
- You can present the full course modules available as a gift for those who want to work ahead. (Sold separately for $XX)
- You can continue to sell the course separately for $XX.
Many of the courses he sold before are in the Inner Sanctum membership portal.
This is consistent with my Golden Publishing Sales Machine.
Let’s talk about breathing new life into the sales of your existing courses or launching something new.