Shared Visions Unlimited

Copywriting ~ Marketing ~ Story Productions ~ Publishing

Category: Audiobooks

The Main Business Reasons to Publish Everywhere

July 11, 2026 /
Greg Dixon, Shared Visions Unlimited. The Main Business Reasons to Publish Everywhere.

People have many reasons for creating books, courses, music, art, and other things. Not all are motivated by business.

For some authors, it is the Joy of Creation or something they need to write to get out of their heads.

Publishing is a checkbox achievement, and they move on to promoting the book or doing anything else with it.

For others, it is business.

We will look at the main business reasons for publishing.

Publishing a Book for Book Sales

Since the dawn of commercial book publishing, the goal for the vast majority has been to sell books.

Success is having your book on display in bookstores, airports, and everywhere books are sold.

Also, online bookstores.

Promote the books and start working on the next one. The Harry Potter series by J. K. Rowling comes to mind.

It is a relatively new notion to consider books as lead magnets for your offers, such as membership and coaching programs.

While I recommend this as part of the Golden Publishing Sales Machine, I also recommend that you aim for the books to have a sales life of their own.

That means making the book self-contained and promoting it so that the book’s sales are a win.

Not easy, but possible. Unlikely if you do not try to market the books for success.

Where to Publish

For some of you, the best route is to create a book proposal to land a book agent and seek a traditional book publishing deal.

Very few books are accepted and published in this way.

The vast majority of you will engage in some form of self-publishing. Most of the major book publishers have self-publishing divisions.

I have also interviewed several small publishing companies that handle the entire writing, editing, publishing, and marketing processes.

I have been uploading edited and formatted books for print and eBook to Amazon Kindle Direct Publishing and IngramSpark. Amazon is the biggest bookseller, and IngramSpark gets you into wholesale catalogues for booksellers and libraries.

I will start creating audiobooks and am looking at aggregator platforms like PublishDrive to print, eBook, and audiobooks out to everywhere that pays.

By the way, ‘everywhere that pays’ is an option for CD Baby. They deserve credit for the phrase. And why I would look at Book Baby too.

Publishing to Attract Clients to Your Golden Offer

There is a marketing perspective of books that makes the primary purpose to build authority and attract people to your Golden Offers.

Golden Offers could be Membership Programs, Coaching Programs, Products, or Services.

What is your Golden Offer?

My recommendation and specialty are to create a Membership Program that teaches the content of your books.

Combining Both Business Reasons to Publish

I strongly recommend that you publish and promote your books so they sell on their own and build in hooks to promote your Golden Offers.

The Foreword can have a QR code and a link to a landing page where people can sign up for the companion Golden Offers.

You can also put a More Resources section at the end of the book to drive traffic.

Publishing is Marketing Too

My broad definition of Publishing is any media that humans can consume.

Publishing blog posts, podcast appearances, print media, radio, and other media formats are also forms of marketing.

Putting your books out everywhere is marketing for you, even if that’s all you offer.

Your Golden Publishing Sales Machine

My encouragement to you is to Build Your Golden Publishing Machine with the main business goals of both selling your books AND selling your Golden Offers.

A book and Membership Program will be available soon.

And I am available to help you with all of the creation, publishing, and marketing steps now.

My 90-Day Launch Offer

Let’s do a 90-day sprint to Build Your Golden Publishing Sales Machine:

  • Multimedia Digital Experience Edition of your book, which can serve as a Multimedia Membership Program for content with a training aspect.
  • Publishing the book for distribution everywhere, including print, eBook, and audiobook platforms.
  • Multimedia Marketing for the book and Membership Program.

$330 per month for three months.

Includes a subscription to the Golden Publishing Sales Machine Kit.

What do you want to achieve with publishing?

Greg Dixon, Chief Enabler
Shared Visions Unlimited
Multimedia Publishing and Marketing

90-Day Launch for Your Golden Publishing Sales Machine

July 7, 2026 /
Golden sphere. book image, Your Golden Publishing Sales Machine 90-Day Launch.

The 90-Day Golden Publishing Sales Machine Launch strategy will work for you if you have book and course ideas, or have already published books and courses.

The strategy is something you can do on your own or with Greg Dixon.

Benefits for You

Here are some of the benefits of getting Your Golden Content in front of the people who would learn from it:

  • Help many people get what they want or need.
  • Boost your authority.
  • Sell your books and courses.
  • Land speaking gigs.
  • Make money from your speaking engagements.

Repositions What You Already Have

Have books or courses already? We can bundle those into a multimedia membership program and give it new life.

Why to Develop the Membership Program First

Haven’t collected your Golden Content into a book or course yet?

Lets outline the content and develop as modules in a multimedia membership program first:

Here is why:

  • You can complete one module at a time.
  • Easy to revise and expand.
  • You can grant beta testers early access to gather feedback on the content presentation’s viability and quality.
  • You can start selling early in the launch.
  • The content from the membership program will be fairly easy to edit for book publication.

The Importance of Weekly Presentations

The difference between someone paying $10 for a book and paying thousands of dollars to work with you is you.

Weekly video and audio podcasts accomplish the following:

  • Provide helpful insights to your audience.
  • Help people know, like, and trust you.
  • Attract people to your membership and coaching offers.

Multimedia Book Publishing

I am a believer is getting Your Golden Content out on as many media formats as possible, including:

  • Multimedia Digital Experience Editions.
    I bundle and sell books and courses in a multimedia portal. I use Kartra. GoHighLevel, Skool, and others could work for you.
  • Print Books and eBooks.
    I have extensive experience publishing books through Amazon Kindle Direct Publishing and IngramSpark. I am looking at some of the aggregator services to get the books out far and wide.
    Everywhere that pays:-)
  • Audio Books.
    Another way people can enjoy your Golden Content.
  • Flipbooks.
    A flipbook is a link or embedded player that presents a formatted book on screen. Perfect for sharing and embedding in a Membership Program.

Launch Roadmap

Here is an overview of the Golden Publishing Sales Machine launch steps:

  1. Plan the content for the multimedia membership program.
  2. Implement the content in the multimedia portal. I use Kartra Memberships for what I call a Digital Experience Edition.
  3. Create a Sales Landing Page where people can subscribe to the Membership Program or, if offered, make an appointment for personal coaching.
  4. Promote using blog posts, social media posts, live streaming, podcasts, event appearances, email, and publicity announcements.
    Paid online, print and radio ads could be effective in some cases.
  5. Create lead magnets such as videos, flipbooks, and PDFs to build authority.
  6. Provide a premium offer, such as group or one-on-one coaching. Mastermind groups are sometimes more valued than coaching.
  7. Publish the content as print books, eBooks, and audiobooks to reach a paying audience everywhere.

Rinse and Repeat

Run the launch sequence for 90 days.

Add books and programs over time and continue expanding your authority and influence.

Special Offers

I can help you with all of the above.

The 90-Day Launch Retainer is $388 per month for 3 months.

Want to learn how to Build Your Golden Publishing Sales Machine with my guidance?

Subscribe to the Build Your Golden Publishing Sales Machine Kit membership with weekly online presentations and growing multimedia content. Related books will be included in the membership when published.

$38 per month until cancelled.

And I am trying something new. If you want to do most of the work yourself and share in the success that comes from my approach, you can make a Gratitude Offering as some multiple of $88.

Greg Dixon, Chief Enabler
Shared Visions Unlimited
Multimedia Publishing and Marketing

What is Your Golden Offer for the Hub of Your Golden Publishing Sales Machine?

June 30, 2026 /

Do you want to build authority, leave a legacy, and attract people to your Golden Offers with the Golden Publishing Sales Machine? 

Greg Dixon with a golden mandala. What if the Hub of Your Golden Publishing Sales Machine?

The main idea of the Golden Publishing Sales Machine is to use a wide range of media publishing to attract customers and clients to Your Golden Offer.

One way to visualize this is as a wheel or sphere, with Your Golden Offer as the Hub in the center.

Published content, such as your book, could be the Golden Offer in itself or a lead magnet for your Golden Offer.

What Is Your Golden Offer?

Every person has a different goal for publishing and a different focus for their marketing.

For most authors, the book itself is often their Golden Offer. The book is not a lead magnet for anything else, as they are busy writing the next book.

The book itself would be at the center of their Golden Publishing Sales Machine.

For a Course Creator, the course or membership program would be the Golden Offer at the hub of their Golden Publishing Sales Machine.

For you, it could be customers and clients.

The Golden Offer for concerts and theatre productions is a ticket to the event.

What is the goal of your marketing?

How the Golden Publishing Sales Machine Works

Start by visualizing a marketing wheel with your Golden Offer as the centre Hub. Here are some ways of attracting people to the offer:

  • Blog Posts with Search Engine and AI Search Optimization
  • Social Media Posts
  • Video and Audio Podcasts
  • Publicity and/or Advertising on print, radio, online, and television media outlets.
  • Links from books and other media. QR Codes work in print media and live presentations.
  • Networking
  • Email

The Power Posting Strategy

Here is a Power Posting Strategy I routinely use for my own offers and for clients. Here is how it would work for you:

The first step is to compose a short article or post about your product or service.

The post could be an overview, a case study, a client testimonial, a special offer, or any other content that builds awareness and attracts potential clients to you and your offers.

I create the blog post with Search Engine Optimization (SEO) in mind and submit it to Google Search Console.

Then I create variations for posting on social media platforms, including LinkedIn, Facebook, Instagram, and other relevant sites.

The posts can be the whole article or a shortened version with links to the blog post.

Then we send a variation of the post to your mailing list via email.

Building an email list and creating email campaigns remain one of the most effective marketing strategies for achieving long-term success.

A variation of this is to use StreamYard and a social media poster to publish a Video Podcast on LinkedIn, YouTube, Facebook, and Instagram.

If appropriate, I will use Buzzsprout to syndicate the audio to podcast platforms such as Apple Podcasts, Spotify, iHeartRadio, Amazon Music, and more.

Audio Podcasts will reach a different audience than Video Streams.

The Golden Offer will appear in searches within hours. We can measure traffic to the Golden Offer.

Sales are the main measure of effectiveness.

Putting the Multi in Multimedia Publishing

Whether your book is the Golden Offer, part of the Golden Offer, or a Lead Magnet for Your Golden Offer, publishing in multiple formats will increase your audience.

Here are the many ways I publish books and courses for myself and clients:

  • Printed Books and eBooks
    I currently use Amazon Kindle Direct Publishing and IngramSpark. I am looking at other options as well.
  • Flipbooks
    Fabulous for giving away as Lead Magnets.
  • Downloadable PDFs
    Perfect for Lead Magnets.
  • Multimedia Experience Editions
    I use Kartra Memberships to collect audio, video, images, text, and more for books, courses, media collections, and family stories. GoHighLevel would work for this as well.
  • Audio Books
    I am listening to audiobooks and will release an audiobook of my next book across many audiobook platforms.
  • Blogging Website
    My All My Relations website at allmyrelationsbook.com is an experiment in releasing a book as a website.

    A blogging website is perfect if your goal is to have your content available to as many people as possible.
  • Serial Publication by Email
    You could send out a chapter a day.

I can help you publish your content on some or all of these platforms and implement landing pages and sales funnels.

The Webinar Offer Hub

For some of you, presenting your Golden Offer in a webinar could be the most effective way to convert people into clients, customers, or collaborators.

There is a reason Tony Robbins, Kim Walsh Phillips, Dan Kennedy, Dave Dee, and many others present offers at live events and presentations.

Your marketing mission then becomes attracting people to register for a webinar. Live is best, but evergreen webinars convert too.

I can help you prepare and host webinars and other presentations.

My Golden Publishing Sales Machine Offer

Whether you are starting with little more than an idea or have a book or course completed, I can help you through your entire publishing and marketing journey.

Get started for $388, plus $188 a month until cancelled.

Do You Have Questions?

Let’s talk about your goals and Golden Offers.

Greg Dixon, Chief Enabler
Shared Visions Unlimited
Multimedia Publishing, Marketing, and Story Productions

Here are questions that AI likes:

What is the best way to boost my online presence?

How can I establish myself as an authority in my field?

What are the best ways to publish my books?

Can I combine books and courses to generate sales?

What is the most affordable way to publish books and courses?

Where can I market my services?

Are webinars a good way to make sales?

The Golden Publishing Sales Machine offers an affirmative answer to these questions.

Audiobooks and Jazz with Vaughn Fahie

June 27, 2026 /

Vaughn Fahie offers a service to create audiobooks for your books and distribute them through more than fifty audiobook platforms to get your books out far and wide.

You record reading your book in the comfort of your own studio with help from the team. Vaughn will recommend software and gear and send you a professional microphone if needed.

The audio recordings are edited and optimized for distribution by the team.

You receive the sales royalties.

All That Jazz

Vaughn also plays Jazz saxophone for events on his own or with a small group.

Greg Dixon and Vaughn Fahie share many musical interests.

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