The goal of the Golden Video Podcast and Webinar Marketing program is to increase your presence online and establish you as the go-to expert in your niche.
This offer is for you if you want to attract clients and customers to your golden offers. That includes some or all of the following:
- Your Services
- Book
- Course
- Membership Program
- Product
If you have something people want, I can use comprehensive publishing strategies to get people to see your offers.
I use the word ‘publishing’ to mean any way that humans can experience something: Books, articles, podcasts, images, and more.
Winning the Online Presence Game
If you search on Google for Greg Dixon Marketing, you will find hundreds of links to videos, articles, posts, and podcasts. Try Greg Dixon Writing or Greg Dixon Music for more fun.
AI will tell stories about me too:-)
People you meet when networking will search for you online and check out your LinkedIn Profile. What will they find?
How did I do that?
“80% of success is showing up” — Woody Allen
Here is what I will do for this post to have it show up:
- Write the article with an emphasis on what people want for themselves or their business.
- Have a descriptive, attractive splash image that appears when the post is shared or listed.
- Write a compelling description for the post that will appear with the splash image.
- Submit the post to Google Search Console.
- Do a StreamYard Video Podcast about the post to LinkedIn, YouTube, Facebook, and other platforms. There will always be a link back to the page.
- Use a Social Media poster to send the video to Instagram and other platforms not included in my StreamYard broadcast.
- Copy and paste the article and publish on Substack, LinkedIn Newsletter, and Alignable.
- Email to a targeted list.
Tip: I start the Video Broadcast as a LinkedIn Event, which lets me invite guests and specific LinkedIn connections to watch.
If I do this with something people want, like concert or theatre tickets, sales will start in hours.
What is your Golden Offer?
Podcast Interviews
Bonnie and I started doing live interviews on StreamYard almost a decade ago, inspired by Maria Forleo, and continue to cover various topics.
Most get hundreds of views on LinkedIn. Some thousands. Here are my LinkedIn Analytics for the last year:
The steep jump came from an interview with musician and producer Mick Dalla-Vee for Playing Music for Fun, which has 37,577 impressions and counting.
I am not quite sure why that interview got so many views, though Mick is well known in the Vancouver music scene and the show notes mentioned his association with Randy Bachman (The Guess Who, Bachman Turner Overdrive, Vinyl Tap, …), and music tribute show for The Beatles, Lennon and McCartney, Simon and Garfunkel, Elton John and Billy Joel.
It is not all about the numbers. Last week, someone booked an appointment with me to talk about real estate investing based on a broadcast I did with Maurice Thomas Jr two years ago.
I have not tracked how many clients people get from being on a show, but some do. Steve Brossman sent me a referral reward from an offer he made on the interview.
Do you see this working for you?
Presentations and Webinars
Ever notice that top marketers like Russell Brunson, Tony Robbins, Dean Graziosi, Kim Walsh Philips, Jeff Walker, and others do a lot of online presentations, webinars, summits, and challenges?
That is because they sell.
A lot.
Kim Walsh Phillips describes how he and Justin Guarini made $1.2 million dollars in an hour with their Celebrity Speaker funnel. There is a lot in this video that could apply to your marketing and what I am offering.
I am a member of their Elite Speakers Network.
Justin Guarini is on my wish list to be a guest on my Playing Music For Fun Show.
I can help you craft and practice your presentations.
I know a professional mortgage note investor who has got $500,000 in private lender funding from a single webinar with a small number of qualified investors.
He is likely doing that every week.
Group Coaching and Membership Programs
If you come to me with a non-fiction book, I will suggest creating a membership and coaching program to leverage revenues.
Come to me with a course, I will suggest creating a book and a membership program to create authority and publicity.
This is the heart of the
Golden Publishing Sales Machine.
My Special Offer
Assuming you offer something people want, this will work for you:
- Optimize your landing page or create a new one.
- Optimize your site for blogging or create a new one.
- Optimize your YouTube channel or create a new one.
- Create a funnel to get people to your offers.
- Create email sequences to maintain long-term contact. Maybe they are not ready for your products and services yet.
- Build your online presence and authority through regular video podcasts, presentations, interviews, and webinars.
- Regular mailings to your targeted lists.
- Help with creating books, membership programs, and lead magnets.
Here is my ridiculously low retainer offer.
$388 for the first month and $188 per month.
Cancel if not getting results.
If you generate good revenue from this campaign or from being a guest on one of my interviews, summits, or broadcasts in the past, you can volunteer a payment to my Tip Jar. You can choose multiples as appropriate.
If I help you make a lot of money, please share. Thank You!
Why is Greg Dixon the Best Person to Boost Marketing?
Here is what I bring to the table:
- Decades of experience.
- Training through Dave Dee, Kim Walsh Phillips, Dan Kennedy, every course from American Writers and Artists Institute (AWAI), Jeff Walker, Rich Sheffren, Russell Brunson, and more.
- Thousands of dollars worth of tools, including professional video gear, FinalCut Pro, StreamYard, Kartra, GoHighLevel, all Adobe products, Buzzsprout Podcasting (Apple Podcasts, Amazon, iHeartRadio, Spotify, …), AI tools, and more.
In other words, I have a lot of ways to help you.
Greg Dixon, Chief Enabler
Shared Visions Unlimited
Publishing, Marketing, and Fun Projects
