Both Betty Withrow and Greg Dixon have done a lot of writing for an amazing range of projects. Whatever is needed to get the job done.
Betty’s niche of choice is helping writers create their books and longer-form writing projects.
Greg has a lot of experience with various kinds of copywriting for training and marketing.
Betty Withrow often says that the time to start marketing your book is when you decide to start writing it.
The same is true of courses, memberships, and other creations.
Copywriting
While almost everything humans create and communicate involves words (writing), the kinds of copywriting we do include:
- Blog Posts
- Emails
- Newsletters
- Social Media Posts
- Presentations
- Networking Introductions
- Training
- Demonstrations
- Product Descriptions
- Landing Pages
- Video Scripts
- Chat Scripts
- Songs
- Audio Books
- …
Multimedia Components
With the exception of text-only emails, virtually all writing for marketing is combined with media such as an image, video, or audio.
Text and media work together for the greatest impact.
Even blog posts like this use an image to display when shared on social media.
Integrated Marketing
Betty Withrow and Greg Dixon include copywriting and multimedia with the projects we do for clients.
Greg Dixon offers two comprehensive retainers.
One is a monthly retainer to do whatever is needed for your success until cancelled. That could include the Golden Publishing Sales Machine.
The other is a one-and-done deal to implement something like the Publishing Cash Machine one time.